Roll-Em-Up Taquitos Brings Six Stores to California

Roll-Em-Up Taquitos signed a deal with franchisee Chris Concepcion to bring six locations to California in Ventura County and Glendale.

Concepcion, who has over 15 years of experience in the franchise category, also intends to open more locations in California and across the western states, according to a press release, with a goal of adding five locations a year.

Founded in 2019 and franchising since 2021, Roll-Em-Up Taquitos currently has three locations in California with another 105 stores in various stages of development. The brand hopes to sell 500 California locations by the end of the year.

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